It may seem like an old-fashioned approach, but there’s a reason it’s still a popular device – it works!
How to Create an Effective Promotional Bookmark
If you’re using an assisted publishing service, you may be lucky and find that your chosen service provider will create bookmark artwork as a side-order when they’re setting up your book cover design.
If not, or it you’re taking the complete DIY route with your self-publishing project, it’s straightforward to create bookmarks yourself using online print services such as Vistaprint or your local high street printer. These services generally offer templates which you can adapt to match your book’s design, so it’s only a matter of moments to cut and paste key details from your book jacket and author website.
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